What is a Patent, and Can I Get One? We’ve all heard the expression “that’s a great idea, you should patent it”. But what does getting a patent entail? And are there things that cannot be patented? What is a Patent? A patent is legal protection for any device, substance,
Protecting Your Brand with a Trademark Registration The best way to protect your brand is with a trademark registration. A trademark registration can cover your business name, logo, or even a slogan. With a registered trademark, you will have exclusive rights to those names and images, and the right to
When is a publisher not a publisher? According to the High Court, when it’s Google. In a landmark defamation case, the court has confirmed that publishing hyperlinks to defamatory material written by others does not count as publication – or republication. However, the court also warned against applying that as
When is a Publisher Not a Publisher? According to the High Court, it’s when the publisher is Google. In a landmark defamation case, the court has ruled that publishing hyperlinks to defamatory material written by others does not amount to publication – or republication. However, the court cautioned against applying
If you offer software as a service, it’s important to have a solid agreement in place with each of your customers. Depending on the type of customer and how they access your software, the agreement may vary. However, there are some key clauses that should be included in every SaaS
They say that you should invest during a bear market. The Australian government even encourages the public to purchase Intellectual Property Assets. Whether you believe that acquiring assets during this period is a good move, you should mull things over since this involves cash. You might even want to reach
There are only a finite number of domain names available, which means that it can be challenging to find one that is available for your company. If a domain name is already in use, but not by the company you are targeting, then this does not amount to cybersquatting, and
Branding is a tricky concept to define. When branding is brought up, are people referring to your product, idea, or trademark utilised to differentiate your company’s goods and services? Branding is multifaceted, no matter how you slice it, and you should take precautions to safeguard your startup business. Although you
Terms and Conditions (T&C) agreements on websites have become the gold standard for most companies because of the increasing amount of online activity. It’s a way to protect the interests of both the business and the consumer. But what exactly can a business owner like you expect when you add
One of the most important things that a software or app developer must think about is how their users will utilise their product. The software, whatever its purpose might be, should be used fairly, legally, and for its intended purposes only. This is why every digital product that is released